Her Campus, Inc. – MCLA

Overview

Her Campus, Inc. is a national collegiate online lifestyle magazine with chapters at campuses across the country.

I started out as a founding member at our MCLA chapter as a Entertainment Editor and Social Media Manager before being elected as Campus Correspondent (Chapter President) a few months later. 

 

Social Media

 

Starting out with a social media team of 4, I built the beginning strategy from scratch. We used Buffer for post scheduling and Canva for graphic design.

I ran our chapter’s Instagram, Twitter, and Facebook from July 2017- February 2018.

Entertainment Editor

As Entertainment Editor I was responsible for leading our Entertainment Section and making sure we had at least one post weekly. Often I would write for this section and others. Each week I would edit the Entertainment posts and then send them to our Editor-in-Chief.

Campus Correspondent

As Campus Correspondent I was the final editor and uploader of all of our weekly content. I made sure we met requirements set by nationals and had weekly meeting with my Co-Correspondent and our contact at nationals. 

I created an incentive program for member engagement resulting in a 50% increase in membership. 

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